Raving’s Newest Team Takes Tribes Beyond Gaming

Raving Edge brings new strategies and directions to help take Tribes beyond gaming: from new revenues and audiences at existing properties to completely new developments, including overall looks at Tribal property portfolios. A critical piece of the puzzle: strategic branding for Tribes, leveraging scalable new marketing tools and teams.

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A Broader Vision

To create Raving Edge, we’ve brought together heavy hitters in hospitality, theme parks, resort development, marketing, and “experiential placemaking” – people from Westin, Universal Studios, and leading Caribbean resorts, along with high-tech companies like Microsoft. This team brings a host of new capabilities to the table.

Raving Edge Differentiators

Tribal Experience: Native-owned, 30+ year track record among Tribes, deep understanding of cultural values, customs, and mores.

Proven Team: Talented, accomplished professionals; diverse experience with consumer-centric, leisure-oriented businesses.

Intentional Creativity: Data-driven with consumer insights, strategic thinkers, brand visioning, intentional imaginators, and impactful storytelling.

Professional: Respectful listeners who are skillful facilitators, objective, and goal oriented.

Practical: Hands-on planners and implementers using disciplined, time-tested processes, and best practices.

Our Edge for Tribal Sustainability

Raving’s newest practice area helps Tribal leaders pursuing innovative, long-term, sustainable, consumer-driven business opportunities. Either through improving existing portfolios or creating complementary new businesses, Raving Edge guides Tribal leaders toward future-focused success.

Services at a Glance

  • Brand Visioning & Storytelling
  • Business Assessments
  • Concept Plans & Testing
  • Consumer Insights
  • Destination Planning
  • Digital Marketing
  • Ideation & Imagination
  • Implementation Plans
  • Marketing & Media
  • New Product Development
  • Situation Analysis
  • Storied Resorts
  • Strategic Plans

Start the conversation with Raving Edge today!

Just pick up the phone and call us at 775-329-7864 or email Kristine Woods at kristine@betravingknows.com.

You can also fill out the following form and we’ll follow up with you immediately:

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